With over 15 years of large scale Event Production and Tradeshow experience, award-winning Creative Director Dustin Sparks has successfully brought legendary brands to life through fully integrated Face-to-Face Experiences. Dustin utilizes his unique skill sets in Live Entertainment, Tradeshow & Event Production, Marketing, and Design while working with Freeman’s top corporate clients like Microsoft, Dell, Exxon Mobile, Navistar and L’Oreal to create engaging brand experiences. Leading Freeman Creative Teams for Radiological Society of North America and the American Dental Association, two of Freeman’s largest Tradeshow Customers, Dustin’s work has helped transform both organization’s tradeshows and events into multi-faceted brand experiences. Dustin has been a featured speaker at numerous Industry Events and has lead workshops on Live Event Markerting for Meeting Professional’s International (MPI), Professional Convention Management Association (PCMA) , TS2 and Exhibitor Show. Dustin’s theatre experience spans over 25 years and has worked as a performer, writer, director, choreographer and executive producer on projects across the United States including leading the design and development of original live shows & events at Science City in Kansas City Missouri, a $250 Million interactive science center and entertainment center where he also worked directly with the volunteer board in producing their annual galas and fundraising events. As an educator Dustin created Performing Arts Programs for the YMCA of Honolulu, Hawaii Department of Education’s Kalaheo Performing Arts Complex and his very own Sparks Performing Arts Studio. His students have appeared on Broadway, television and films.